Communication, events and project management

Communication strategies and tools

Sell, inform, motivate, inspire, convince, engage, encourage or influence? Not matter what your intention is, good analysis and planning are key to communicate effectively with your target audience.


Advertising is everywhere. To stand out and reach their targets, your messages must be powerful. 


While keeping your budget and schedule in line, I can help you select the best strategies and tools to reach your goals.

  • Communication plan: research, analysis, cost estimate, elaboration, implementation and evaluation 
  • Web content planning and management 
  • Web content writing and editing
  • Search engine optimization (SEO) of web content
  • Development of web content using World Content Accessibility Guidelines (WCAG 2.0) standards
  • Copywriting for newsletters, blogs, advertorials, brochures and branded magazines
  • Email marketing
  • Social Media
  • Online surveys
  • Media releases and media relations
  • Internal communications: newsletters, guides and surveys
  • Editing and proofreading in French
  • English to French translation

To develop and get your message out, I work in collaboration with other seasoned professionals and trusted suppliers. I coordinate the production of your material with graphic designers, photographers, printers and web programmers. I also team up with your staff and your regular suppliers.

 

For information about my achievements, please visit Projects.


Management of tourism, promotional and corporate events 

Entertain, sell, dazzle, motivate, thank, inform or charm your target audience? No matter what your intention is, a successful event will build loyalty and create a memorable experience for your clientele.  

Your budget and objectives are my target. I’ll manage all aspects of your event and take care of all the little details to make it successful.

  • Custom-designed concept
  • Supplier selection and contract negotiations
  • Site selection and site plan
  • Programming – activities, concerts, entertainment and keynote speakers
  • Advertisement and communications
  • Media relations
  • Equipment rental (tent, tables, chairs, stage, etc.)
  • Audio-visual equipment and sound production
  • Food and beverage 
  • Financing – revenue generation, sponsorships and grants
  • Ticket sales and guest registration
  • Volunteer recruitment and training
  • Security
  • Budget management

For information about my achievements, please visit Projects.


Project management

Launching a new product, a new event or creating a new program? Sometimes, it may be hard to put a business idea into practice due to time and human resources constraints. 

I can help you reach your objectives by managing your project. Using a step by step approach and quality controls, I will deliver your project on time and on budget.

  • Analysis of the situation, challenges, market and resources
  • Needs and priorities assessment
  • Identification of objectives
  • Presentation of potential solutions
  • Implementation of selected solution, monitoring and adjustments
  • Evaluation of results

For information about my achievements, please visit Projects.